Occupational Wellness: Building a Successful Career Online

Intro

In today’s world, a growing part of business is online. Promoting yourself online and interacting with others on the internet is vital to thriving in many careers today. Edward Asare joins us today to give us his insights into this topic.

Guest Bio

Edward Asare is a digital marketer, blogger, and a communication specialist. He has worked for many companies in Ghana and the wider world, and has won awards for his writing and his online work.

Point 1: Your Heart’s Attitude

Asare shared several tips with us for thriving in an online career. The first thing he shared was that if your heart is not in a project, it will not do very well. Whenever people interact with his content in a positive way, it gives Asare a sense of fulfillment and joy. Find something you are interested in and passionate about, and go for it!

Point 2: Pricing

Another huge part of working online, especially on social media, is pricing. Many people will not want to pay you very much for the work you do because ‘it’s just posting online.’ However, if you charge too much than people will not work with you. Finding that middle ground is critical to working online.

Point 3: Meeting Others

One of the biggest advantages to online work is all the different people you meet. Because the internet is now constrained by physical location, you can make connections all of the country and the world. Those connections often lead to other connections, and bringing people together is one of things Asare loves the most about his work. 

Point 4: Getting Started

If you are considering working online, you need to be honest with what you are interested in. In Asare’s experience, many people try to divide working online with their passions. That does not work very well. If you are hiding what you are interested in, and presenting an edited version of yourself, you will always feel like you are hiding part of yourself. When others see you being passionate, they can see what you are truly capable of.

Point 5: LinkedIn Success Tips

Every social media platform has a different mindset. For Asare, the platform that is the most useful for online creators looking for a job is LinkedIn. It is a platform that is designed to showcase your talents and work experience. Asare shared several tips with us on how to thrive on LinkedIn.

1) Make sure your profile is complete. With the rapid expansion of social media, the amount of fraud that is present has increased as well. Your potential employers are aware of this fact, and are very cautious about approaching new workers. If you have a complete profile, there is information that they can check and verify. 

2) Add skills to your profile. This goes along with the first tip. When you add skills to LinkedIn, you will show up in searches. So, if a company is looking for a social media manager, and you have that skill listed, you will be visible in those search results. If you leave skills blank, or just put them somewhere else, it is unlikely that you will appear in many searches.

3) Request recommendations. If you have done work for others in the past, ask them to write a recommendation for you to share. If employers are interested in hiring you, they may look to see who else has worked with you in the past to get their opinion. Having that publicly visible is very helpful for them and shows that you are not being dishonest about your past work experience.

4) Create content. This may seem obvious, but it is very true. How else will people know what you are capable of? Show your past work on your profile so others can see what you are capable of. If it is similar to the type of content that employers are looking for, it drastically increases their interest in you.

Point 6: Tips for Improving an Online Career

According to Asare, patience and consistency are crucial to an online career. You will not see results the very first day. The online market is very large, and many people are trying to work online. However, if you stick it out and are consistent with the work that you do manage to get, you will stand out above the rest. Even Asare started small before working up to where he is today.

Summary

The final tip Asare shared with us is very simple: Start! You will not get anywhere by doing nothing. You will probably not find success right away, but do not be discouraged. Keep working hard and you will thrive in the online marketplace.

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